Saturday, October 23, 2010

Peppy Bismilk, or, Why is everything just a little different here?

Despite all of the similarities between the United States and Australia (including the eerily similar treatment of its indigenous peoples), there are some products that, despite their content being the same, are simply called different names.  This could be because of any number of reasons, copyright issues, rebranding in an effort to appeal to more Australians, etc.  Whatever the reason, sometimes when I see things in supermarkets, convenience stores and the like, I think of the 30 Rock episode where Liz Lemon (Tina Fey) goes down south to recruit new talent, ends up getting sick, and before trying "Peppy Bismilk" (not to mention "Schwupps Ginny Pale") to rid her of her bug, she screams, "Peppy Bismilk?! Why is everything just a little different here?!" Sometimes Lemon, I know how you feel...
Apparently Kellogg didn't feel the word "Krispies" would fly over here in Australia.  Maybe they were concerned that too many people would question the quality of the product since "Krispies" is clearly word from the land of make believe.  They are kind of like bubbles though, don't you think?  Maybe Australia is on to something here...anyway, here are some cover versions of songs since they are kind of related to what I'm talking about in the sense that it's the same content, just packaged a bit differently.

Radiohead - Ceremony (New Order)
TV on the Radio - Heroes (David Bowie)
Howie Beck - Reptilia (The Strokes)
Scarlett Johansson - Bullet (Steel Train)
Ryan (that's me) - Ayo Technology acoustic (50 Cent)

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